Sports Media Tech

Category:

Sports Media / Advertising Technology

Timeline:

6 Months

Objective

Our expertise lies not only in finding, but also in assembling highly qualified teams. Within our ‘Expert Procurements’ we offer ‘TaaS’, which stands for ‘Teams as a Service’ in the field of procurement. This is an approach in which companies utilise external expertise and resources in the field of procurement and purchasing to effectively achieve their business objectives.

//Tech Behind the Insights

The Challenge

The client, operating in the digital sports marketing space, was facing serious scalability and stability challenges that threatened the reliability of its services. Frequent service downtime posed significant risks to ongoing operations, raising concerns about client satisfaction and placing both revenue and brand reputation at stake.

Our Solution

To address these issues, we provided hands-on CTO-level leadership to define and guide a long-term infrastructure vision. Our team conducted a thorough technical assessment to identify weaknesses and areas for improvement. We implemented a secure, VPN-protected staging environment to enable safer testing and deployment. A key part of the strategy was a well-executed migration from Hetzner to AWS, designed to improve system robustness and future-proof the architecture.

Success Metrics

Following implementation, the client experienced a significant reduction in network incidents, supporting a much more scalable and stable platform. This directly contributed to improved uptime and more efficient deployment processes, which in turn enhanced client satisfaction and helped strengthen client retention.

What to know about Our client

A dynamic multimedia publisher transformed its data pipeline to deliver real-time insights across web, mobile, and social channels. By rebuilding their analytics infrastructure, they now ingest and normalize millions of events per day, empowering editorial teams to spot trending topics instantly, optimize ad placements on the fly, and tailor content to audience interests—all while maintaining rock-solid performance and scalability.

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